UTP Logo
Industry
Education
Client
UTP
Service
Branding
Date
2012
The purpose of this work is to create a modern, visually engaging logo for Universidad Tecnológica de Pereira (UTP), inspired by the concept of origami. The geometric shapes forming “UTP” reflect the precision, creativity, and craftsmanship of origami, symbolizing innovation and adaptability. The vibrant color palette represents diversity and progress, while the bold typography ensures clarity and professionalism. This design establishes a strong, recognizable visual identity that aligns with the university’s values and forward-thinking mission.
